GoVenture CEO – Training Video [Quick and Detailed Training]


In this tutorial we will start by giving
you a quick overview of the GoVenture gameplay from start to finish. This first
five minutes will help you understand the big picture of how the simulation is
played, then in the second part of the tutorial we will review every module in
detail so you have a strong understanding of how to make good
business decisions. In GoVenture you run a business while competing against other
businesses that are run by human or computer players. By reading the back
story here you can see that for this simulation you are the CEO of a sports
drink manufacturing business. The type of business you will run could be different
depending on how it is set up by your simulation manager or instructor. As CEO
of the business, you have to decide where to invest your company’s money in order
to reach your own business objectives. In the case of this simulation you can see
that your objective is net profit, as shown here, the business with the highest
net profit will win the competition and all other businesses will be ranked
accordingly. Your current ranking is shown here. We are currently ranked
number two of three players. Our net profit is 80% of the leaders net profit.
These buildings on the right show the relative positions of the top four
players. The top player gets the tallest building. Ours is the second highest
building and it looks like we have only a slight edge on the third player. So, at
a glance we can see the situation is pretty competitive. Our simulation
advances in business periods. A business period may be a year, a month, a week, or
some other time frame. In this simulation you can see that the business period is
“months” and it is scheduled to run for eight periods. Right now we’re at the
beginning of month four. At the beginning of every period you must decide where to
allocate your budget in different business functions of your company. You
can navigate to the different business functions by using the orange business
menu at the bottom. Right now we are on the company screen. This is where you
would name your business and choose your logo. You can also see when the next
decision deadline is. The decisions deadline is the date and time by which
you make and save your decisions for the
current business period. You might see an actual date and time there or you might
see some other message. Let’s move on to the management screen by clicking the
orange “management” button. Here on the management screen you can see the budget
you have available to spend. As you allocate your monthly budget to various
business functions, those amounts will be posted here. You may be required to keep
a strategy journal. You can do that by choosing from these drop-down lists and
you can write or blog about your decision in the notes section. If you’re
playing as part of a team, all the team members can see this journal and share
or debate ideas here. You can choose how ethically you are gonna run your company
strong ethics can improve your brand equity and provide other benefits, but
adds to your operating costs. Use the what-if calculator to help with your
financial forecasting. Adjust your numbers to make sure you will be
profitable, but keep in mind that a forecasting tool has no effect on your
actual business results. Let’s move on to the product manufacturing screen by
clicking on the orange product manufacturing button. Here in product
manufacturing, you will setup the retail selling price of your product. This is
the price that the end consumer will pay for your product. Set the price high
enough to make a profit, but not so high that you’ve become uncompetitive. Notice
that the revenue you will earn is not the full retail selling price, but the
amount remaining after the reseller discount is deducted. In the
manufacturing and distribution box you must set the number of units that you
will manufacture this month. Manufacture exactly as many units as you think you
can sell. Look here to see if you have units left over from previous periods.
Next up is product R&D, which we get to by clicking on the orange product R&D
button. Here in product R&D, you will invest in the features that help to
differentiate your product from your competition. In this case you can invest
up to $10,000 per month to improve the
taste and or up to $10,000 per month to improve the health properties of your
sports drink. Matching your product features to the features desired by
consumers in your market will help you to sell more product. The next department
is sales and marketing, and now you will be getting familiar with this pattern of
going to the orange buttons at the bottom of the screen. The sales and
marketing function allows you to promote your product and build your brand
awareness. You have three options for investing in sales and marketing.
The first: Product line and Brand advertising. Second: Sales promotion. and
the Third: Price discount advertising. Click “view map” to make your sales and
marketing investments in the territories you are currently operating in or even
to move into a new territory. Click advertising to fine-tune your marketing
campaigns by choosing the media that are most used in that particular territory.
Let’s move on to the human resources function. The simulation will tell you
how many employees you need in each department of your business. You can
choose to have more employees than your business requires, but not fewer. So, you
may need to adjust the employee numbers each period. You also need to set your
employee compensation. You can improve productivity and reduce employee
turnover by changing the amount that you pay each type of employee, investing in
the training of your employees, or offering them benefits from the list
found here. Now we have made all the decisions we need to make before we save
and advance the simulation to the next period. But, let’s take a quick look at
two other business functions. First, let’s look at customers and competitors. Here
on the customers and competitors screen, you can find market research reports.
These reports provide valuable market information that can help you decide
which market segments you want to target and to discover what your competitors
are up to. Some, like the performance reports, are provided to you free each
period. Other reports may cost you money from
your budget to purchase. Some reports get updated each period so you may need to
keep purchasing them if you want fresh information. And finally the finance
screen. There are numerous financial and accounting reports available here to
help you closely track your company’s financial history. Your simulation may
also offer you the option to raise more money by taking out a loan or selling
shares in your business. Let’s save our decisions by clicking on the
green “Save” button. The decision deadlines and all the saves we have made to date
are shown here. Now, we must click the save decisions
button to save our current decisions. A success message will be displayed and
one of the virtual advisors may offer some feedback for you to consider. You
can change your decisions and re-save as often as you like up until the next
decision deadline. You can now quit the simulation. Once the decision deadline
arrives, GoVenture will use the decisions made by all the players and
businesses competing in the same simulation to determine the results for
the current period and then automatically advance to the next period.
The simulation is advanced to the next period and now I have to re-enter the
simulation. When you’re doing the simulation again, you will see a news
report announcing the results, including company revenue, profits, and many other
metrics. (“Breaking news the simulation has advanced to the next period. The results
are now available to all companies.”) Click the check mark on your smartphone
to go to the performance app. You will see your ranking, profit, revenue, and
achievements. Click “view report” to see a detailed performance report of your
business. Use this information in any data you can gather from other reports
that you purchase to improve your market knowledge and to fine-tune your strategy
for the next period. Your budget is now reset for the new period and you can
repeat the process of investing your money to improve your business results.
So that’s it. This has been a quick tour of the gameplay. The next part of this
tutorial will describe every module in detail, so that you have a strong
understanding of how to make good business decisions. Welcome to the GoVenture CEO training
video. GoVenture CEO is an educational business simulation where you run a
company on your own as a CEO, or on a team as a senior executive. To build a
successful business, you must manufacture and market a product line while
competing with other businesses managed by human or computer players. Let’s
review the interface so you can become familiar with playing GoVenture CEO.
Once you have created a logged in account for GoVenture CEO, you must
click “Play” and then choose to join the simulation competition. You need a
simulation number in order to join a competition. A simulation number is
provided to you by your simulation manager or instructor. The simulation
number connects you with the simulation set up by your instructor.
The first time you have the simulation number, you must choose “join new
simulation”. Once you enter the simulation number once, it will appear in your list
of simulations for you to choose in the future. In this case we will be joining
an existing simulation called “GoVenture CEO tutorial one”, which is a
sports drink manufacturing simulation. This first screen allows you to review
the various settings of this particular simulation to make sure you have joined
the correct one. You can see the simulation number and the name of the
simulation. You can see who is running the business; whether on your own or as a
team. If you have teammates, they will appear here once they have joined the
simulation. You can also see that you have to choose a company name and logo
and you can see who your competitors are. The competitors will appear as they join
the simulation competition and save their first results. After the first
period you will usually see all the competitors listed here. There may also
be computer competitors. The simulation manager makes that decision and
determines whether the computer run businesses will play randomly or
strategically. Once you confirm that this is the correct simulation competition,
click “Play”. This is the main game interface. The
interface looks the same for all players. But, it is important to note that because
GoVenture CEO is so customizable by the simulation manager, many of the modules
you will see in this tutorial may be somewhat different in your actual
simulation. Some of the modules may be simplified or completely turned off and
hidden. The type of product, the market size, the currency, and over 100 different
settings may be different in your simulation. The example you are seeing
here is that of a sports drink manufacturing company. Your simulation
may be different, but this tutorial will provide you with everything you need to
know. Let’s start by reviewing the main components of the interface. Along the
top is the progress window. This video is used to enhance the visual design of the
interface, it has no specific functionality. To the right, is some
important information. First you can see that we are in month 5 of 8. The
simulation advances in business periods. The business period can be any duration
of time such as a day, a week, a month, a quarter, or a year. In this simulation a
single period is equal to one month in business and we are currently at the
beginning of month 5 of 8. When you join a new simulation, you will start in
period 1 and there is a visual bar that shows you how far along you are in the
simulation. This simulation is a bit more than halfway through. This window also
shows the next decision deadline. Here it says “Decision Deadline: Manual”. This
means the simulation manager will advance the simulation manually when the
players indicate they are ready. The way the simulation works is that in each
period you will be given a budget that you can invest in the various areas of
your business, such as: manufacturing, marketing, human resources, and more. Once
the simulation advances to the next period your business decisions along
with the decisions made by competing businesses and players will be processed
together to determine the business results, including sales, revenue, profit,
and more. You will then be able to compare your
results to the other businesses and players you are competing with. There are
actually three ways to advance a simulation from one period to the next.
Your simulation will only offer one method, depending on how the simulation
manager or instructor has set it up. The first method is automatic advance. With
automatic advance you will see a specific date and time shown here. You
must make and save your decisions by the date and time shown. You save your
decisions by clicking the “Save” button. All players who are competing in the
same simulation competition will have the same decision deadline. If you miss
this deadline, your business will still operate, but you will have missed an
opportunity to update your strategy. You may also lose grade points, depending on
how your instructor is grading your participation. When the decision deadline
arrives all decisions for all businesses and players competing in the same
simulation competition will be processed and the business results determined. The
second way a simulation can be advanced is with manual advance. With manual
advance your simulation manager will advance the simulation by clicking a
button. Your simulation manager will inform you of the decision deadlines. The
third way a simulation can be advanced is by player advance. With player
advance you can advance the simulation to the next period yourself by clicking
the green “Go” button. A player advanced simulation only allows you to compete
against computer run businesses. You will not be competing against other human
players. So, that is the progress window and here is your smartphone, we’ll
review that later. Down at the bottom right corner of the screen you will find
the simulation menu. Here we can access help, which links to the software user
guide and related training videos. You can quit the simulation and you can save
business decisions. You must make sure to always save your decisions. You can save
as often as you like, but whatever decisions you save last will stick when
the decision deadline arrives. This is the business menu. By clicking each
button you can manage the different areas of your business.
They are company, management, product manufacturing, product research and
development, sales and marketing, human resources, customers and competitors, and
finance. Let’s review each of these in detail right now. You are on the company
screen. Just above the button there is some help text that tells us what we
should do when we are on this screen. In the main area of the interface there are
two boxes the company name and logo box. This is where you enter a company name
for your business and this is where you choose a logo. If you are playing on a
team you should consult with your team members before making any decisions. The
management team and objectives box displays the names of the people running
this business followed by your objectives and backstory. Now, let’s go to
the management screen by clicking on the orange “management” button. At the
beginning of each period you are assigned a budget. Your job is to
determine how you are going to allocate that budget. Here
you can see that the budget is eighty six thousand three hundred twenty
dollars. This is actually the sum of three numbers; a monthly allocation of
$75,000, which is an amount all players of the simulation get each month, plus
eleven thousand three hundred twenty dollars that has been carried forward
from the last period, plus new funds which is capital you may be able to
raise through equity or debt financing. We will talk more about new funds later.
Some of these funds have already been allocated in terms of operational costs
and so on. You can allocate the remaining budget to the various areas of your
business. You cannot spend more than your budget.
This infographic explains some of the investment options that are available to
you. Scroll over the graphic with your mouse to make these descriptive text
boxes appear. The management screen also includes a strategy journal. The strategy
journal is a good way to organize your thoughts and identify your plan. Some
simulation managers will require you to keep a journal of your decisions. If the
strategy journal is required you will not be able to save your decisions until
you have completed it. There are two parts to this strategy journal. The first
is the strategy screen. Here you must identify your strategic priorities for
the current period by choosing an option from each of the dropdowns. The second
part is the notes screen. Here you can enter text to document your thinking. You
can also use the notes section to communicate with your teammates
synchronously. It is not like real-time chat but more of a discussion forum.
Journal entries can be changed and saved up until the decision deadline, at which
point the entries get locked and cannot be changed. It is important to note that
the strategy journal is a planning tool only. It does not affect your decisions
in the simulation or the business results. It is up to you to make
decisions that are consistent with a strategy that you have identified in the
strategy journal. For example: if you said that your strategy for pricing is to be
the highest price in the industry, then you need to make pricing decisions that
will position you as the highest priced products compared to your competitors.
You will not lose points if you are not on target, but it will make running a
successful business more difficult if your business decisions do not align
with your stated strategy. This is the what-if calculator. The calculator allows
you to experiment with different numbers to see what your potential profitability
may be. This is simply a forecasting tool similar to how you might use a
spreadsheet. It has no effect on your actual business results. This is the
ethics module. The ethics module allows you to choose how ethically you want to
run your business. Use the slider to choose your setting each
period. If you want to run your business with strong ethics, it will cost you more
to run that business. But, there are some longer-term benefits to doing so.
Choosing weaker ethics might save you some money in the short term, but, can
carry some longer-term consequences. To find out more about the benefits and
consequences of ethics, click the orange “Help” button. Most modules in the
simulation have these orange help buttons that will reveal detailed
information for you to consider. Use these buttons in addition to the user
guide and tutorial videos to better understand the simulation. Let’s move on
to the product manufacturing screen by clicking on the orange “product
manufacturing” button. There are two important decisions to make here. The
first is pricing. Set the price that you want consumers to pay for your product.
This is called the retail selling price. You can set any price you want within
the maximum and minimum prices set by the simulation manager. In some
simulations like this one, there may be a discount associated with the price. In
this simulation it is called the “reseller discount”. But, it could be called
a “dealer discount”, “sales commission”, or something else. This means that the
dealer receives 30% of the retail selling price as their earnings for the
sale of the product. As the manufacturer, your revenue on each product sold is the
retail selling price minus the discount. As shown here, pricing is a very
important business decision and one of the most important things you need to
know about pricing is that there is no set price that consumers expect to pay
for your product. pricing is completely based on supply and demand and
competition. For example: let’s say that you live in a country where the average
price for a sports drink is two dollars and fifty cents. This does not
necessarily mean that in this simulation the average price of a drink should be
two dollars and 50 cents. You could set your price much higher or
much lower, whether or not consumers will want to buy your product depends on the
business decisions that you and your competitors make in terms of pricing,
features, marketing, and more when setting your price.
Make sure to at least cover your cost of goods and related selling expenses. The
second decision you need to make here is manufacturing and distribution. Here you
must decide how many products or units you will manufacture this period. To do
so you should forecast how many sales you think you will make this period and
then manufacture exactly that many units. Here you can see the cost of
manufacturing each item, the cost of transporting each item and there may be
recurring costs related to research and development. This gives you an overall
cost per unit and the total cost to manufacture all of the units. When
choosing how many products to manufacture be careful not to
manufacture too many units or too few. If you manufacture more units than you sell
then you will tie up your budget and may incur an inventory carrying cost. This
represents the cost of depreciation and inventory storage. Depending on the type
of product you are selling, you might also risk having the product expire or
spoil if it remains unsold after a certain period of time. At the same time
you do not want to manufacture too few units. If you do not manufacture enough
units to meet the market demand, you will miss out on sales and those missed sales
may go to your competitors. Forecasting how many units to manufacture is an
important and challenging decision. Let’s move on to the product R&D screen by
clicking on the orange button. In business, there are three ways to
differentiate your product. First is by price, the second is by your
marketing or brand, and the third is by differentiating the features of your
product. If you are competing with other businesses in the same market, offering
similar type of products, then you may want to differentiate your products by
investing in research and development or R&D. In the case of sports drinks we have
two R&D options: taste and health. Other simulations may have up to four
different R&D options. Some of those options may increase your unit cost. By
investing in select areas of R&D you can differentiate your product in order to
attract consumers who may want to purchase a product with that particular
combination of features. For example: every consumer of sports drinks is
probably interested in health benefits, but, that does not mean that every
consumer is willing to pay extra for health features. As a manufacturer of
sport drinks you can invest up to ten thousand dollars per period in taste R&D or health R&D, or both. However, investing in R&D increases your costs
and so you may need to increase the retail price of your sports drink to
recover those costs. Ask yourself are there enough consumers willing to pay
extra for your sports drink. That is something you will have to determine by
reviewing the consumer profiles and monitoring your competitors. You need to
decide on a product strategy and then determine which R&D features will require
your investment. If you want to be an industry leader for a particular feature,
you will have to invest more money in that feature than any of your
competitors. Use the “help” buttons to find out more about each product feature.
Let’s move on to sales and marketing. Sales and marketing is how you build
awareness of your product with consumers. There are three types of sales and
marketing investments that you can make. You can invest in product line and
brand advertising, which promotes your overall product line and brand to build
awareness and sales. You can invest in sales promotion, which may use in-store
displays, contests, and other sales tactics to reach consumers more directly.
And you can invest in price discount advertising, where you can discount the
retail selling price to attract buyers with a sale. When you invest in sales and
marketing you are increasing your brand equity. Your brand equity score is shown
here. Brand equity is comprised of brand awareness and brand loyalty. Brand
awareness is a measure of how familiar your brand is to consumers when compared
to competing brands. Brand loyalty is a measure of how pleased consumers are
with your product after they have purchased it. Having strong brand loyalty
means that consumers are more likely to become repeat customers. By investing in
sales and marketing you are increasing your overall brand equity in comparison
to your competitors. To invest in sales and marketing
you must view the territory map. This simulation has three territories named:
North, South, and East. Your simulation may have fewer territories and they may be
named differently based on countries, states, provinces, cities, or other regions.
All players start selling into the top territory. If your simulation has more
than the one territory, you have the option to enter the other territories at
any time. Doing so enables you to make sales in
those territories. But, it may also increase your costs. In each territory
that you are selling into, you have to identify how much investment you are
going to make in product line and brand advertising, sales promotion, and price
discount advertising. You may also have to make advertising decisions. If the
advertising module is enabled in your simulation. You will have to identify how
you are going to distribute your marketing dollars based on the 10 media
channels available. To do so, set a percentage for each media type.
Altogether they must total 100 percent. Review the consumer demographics to
learn about which media channels might be most effective for reaching consumers
in this territory. The effectiveness of your advertising is scored each period
and for each territory. So, that is sales, marketing, and advertising. Let’s move on
to Human Resources. Human Resources is where you manage your
employees. This is very high-level decision-making.
You do not manage individual employees. Instead you manage five business
functions or departments in your business. The business functions are RD
for research and development, MF for manufacturing, SM for sales and marketing,
OP for operations, and MG for management. The first decision you need
to make for each business function is to choose the number of people you will
employ. Here you can see how many employees you currently have in each
department. Here you can see how many employees you need to have in brackets
is the difference between the two numbers. In other words it shows you the
number of employees that you need to add or layoff in order to match the number
of employees needed. The number of employees you need in a business
function is based on how much money you are investing in that area of your
business. In this period, for example: if you decide to manufacture many more
products this period than in the previous period, you may need to hire
more manufacturing employees to do so. If you reduce your sales and marketing
investment this period as compared to last period then you may need fewer
employees. You can keep more employees than you need, but, you can never have
fewer than the number shown here. Each time you add or layoff an employee you
may be charged a hiring or severance cost as shown here. For each business
function you also have to determine the compensation to be paid to employees for
their work. Compensation includes the salary and benefits. The salaries shown
here is the average salary per employee per period. For example: if the business
period of the simulation is months, then the salaries shown here is also in
months. Every business that is competing in the same simulation competition will
have the same starting salaries, but you can change your salaries at any time
here and you can add many benefits to the compensation package.
Benefits are provided in addition to salary. You can choose to include a
benefit by clicking the checkbox. Each benefit has a cost associated with it,
which is shown here as a percentage of salary. For example: if the total of
salaries for the period is twenty six thousand four hundred dollars and health
benefits are ten percent of salaries then the cost of including health
benefits will be two thousand six hundred forty dollars per period. The
benefits apply to all employees, they are not based on business function. You may
not be able to afford to offer all benefits, so you may want to consider
only offering the benefits that are most desirable to your employees. To discover
this information consider purchasing an HR survey report. It is important to note
that your overall compensation package will be compared to the packages offered
by your competitors. Businesses that offer the best compensation packages
tend to retain their employees longer, but it may cost more to do so. You may
also choose to invest in training your employees. Training your employees
increases their productivity. The amount of money you invest in a business
function is divided equally between all of the employees in the same business
function. For example: if you have two manufacturing employees and you invest
four thousand dollars to train them, that means you are investing two thousand
dollars per employee. Increasing the productivity of your employees enables
them to do more with less, thereby saving you money in the long
term. The amount of training investment needed to increase productivity is
something you will have to discover by reading more about the various metrics
by clicking the “Help” button. You can track the various Human Resources
metrics here. Morale represents the emotional well-being and attitude
employees have towards their work, work environment, and employer. Morale is
affected by compensation, productivity, and company reputation. Productivity is
the labor output of one employee for one period. Productivity is affected by
training, turnover rate, and morale. Turnover rate is the percentage of
employees that leave your business and are
automatically replaced by new hires each period. Turnover rate is affected by
morale. The combination of these metrics determine your HR score. HR score
represents how successful you are at managing employees compared to competing
businesses. You can find out more about this by clicking the “Help” button. Our
next stop is the customers and competitors screen. Customers and
competitors provides access to a variety of research reports about the market,
consumers, and your competitors. Market research is critical in helping you make
informed decisions. The reports may be free or they may cost
you money. Click on the more links to learn more
about each report to decide whether or not you want to buy it. Once you buy a
report it will appear in the window of available reports. Reports that are
visible here will always be available to you for the remainder of the simulation.
But as the simulation advances each period, the data in some of the reports
will become old. It may be useful to buy the report again to receive updated
information. You can see the period in which a report was purchased next to the
name of the report in brackets. This reminds you that the data in the report
applies to a specific period, which may no longer be current. And now on to the
Finance screen. The Finance section provides detailed financial information
about your business. A number of reports are available and they are all free and
always up to date. Reports include a balance sheet, income statement, cash flow
and more. Somewhere all of these reports may be available in your simulation. Your
simulation may also include the option to raise more money by applying for a
loan or selling shares in your business. Raising money increases your budget
allowing you to invest more money in growing your business. Loans or debt
financing. With a loan you can borrow money at a set interest rate. Principal
is the amount of money you want to borrow. Amortization period is the amount
of time and number of payments you will make to repay the loan. Interest is the
money you will pay for the lender for the privilege of being given the loan.
Loan payments will be automatically withdrawn each period from your cash
account, not to your budget. You may choose to fully repay a loan before it
is due in order to save on interest costs, but doing so may incur an early
repayment fee. you can take out as many loans as you like up to the maximum loan
principal. You can find out more about loans by clicking the “help” buttons. Stocks
are equity financing where you sell shares in your business. Each share is
sold at the price shown. The share price may change each period based on your
cumulative profit, called earnings. You can sell or issue as many shares as
often as you like up to the maximum funding shown. When you sell shares
you will receive the funds in the next period, not the current period. So you
have to plan ahead. The total funds will be added to your budget in the next
period. You do not have to repurchase shares or repay the money receive from
selling shares. However, selling shares of your business
will reduce your earnings per share, which may result in a lower share price.
You will need to invest the new funds wisely in order to increase your profits
and share price. You can find out more about stocks by clicking the “help”
buttons. Once you have made your decisions, you must save them. If you do
not save most of your decisions will be lost. To save your decisions, click the
green “Save” button. Depending on how your simulation is set up, you may see a green
“save” or a green “Go” button here. Go ahead and click it. Your decisions have not yet
been saved. You still need to click the “SAVE
Decisions Save Now” button on this screen. to fully save your decisions. You will
receive a message confirming that your save is successful.
You may receive a message from one of your company advisors with helpful
information. Be sure to review this message carefully. You can also confirm that your save has
been successful by viewing the save history and decision deadlines here. Be sure to
always save your decisions before each decision deadlines. You can change your
decisions and save again as often as you like up until the next decision
deadlines. If your simulation is set up to allow
you to advance your own simulation, you will see a green “go” button here instead
of a green “save” button. The “go” button indicates that you can save your
decisions and you can advance the simulation when you are ready. If you do
not have a “go” button on your simulation than it means your simulation will
automatically advance on the date and time of the next decision deadline. Let’s
review the smart phone. The smart phone has four apps that you can access by
clicking the orange buttons. Your performance, your budget
history, news, and messaging. The performance app provides a visual
summary of how you are doing compared to the other businesses you are competing
with. Our current ranking is shown here. We are currently ranked number one of
three players as the profit leader. Our net profit is 100%. The other players
will see their profit as a percentage of ours. These buildings on the right show
the relative positions of the top four players. The top player gets the tallest
building. All the buildings are about the same height, so at a glance we can see
the situation is very competitive. Click the “Help” button for full details about
the smartphone and the performance app and click view report to review your
detailed performance report. The performance report is the most important
report for your business, so be sure to review it closely. The budget app, shows you a summary of
your budget and where you have been allocating your funds this period. You
may find it convenient to keep this app open while you navigate to different
areas of your business. The news app displays industry news each
period. You will see this news each time the simulation advances. You can also
review past news by selecting a period and then clicking the “play” button on any
news item. The messaging app displays industry
messages and messages sent by other businesses. You can also send messages to
all other businesses and players. Consider sending brief news releases or
information that may influence your competitors. When you send a message it
is visible to everyone you are competing with as well as the simulation manager.
Messages are not private and may take a few minutes to appear. Finally, your smartphone also enables you
to communicate with your virtual management team. As you navigate to
different areas of your business you will find that the advisor changes. You can click the call button to ask for
business advice at any time. This concludes the tutorial. You are now ready
to play. Be sure to review the user guide and other training videos that will help
you devise a winning strategy. Thank you for joining us for this GoVenture CEO
tutorial. Good luck and GoVenture.

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